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The Monday celebrity corps is an initiative developed by Sierra Leone Road Safety Authority (SLRSA) as part of it effort to execute it lawful mandate to maintain and control road traffic and minimize road accident crash to its lowest possible level. The Monday celebrity corps concepts will feature celebrities in the entertainment industry in Sierra Leone. In every phase/episode of the project, celebrities will be randomly selected. This is the second episode and in this episode the project is featuring popular musicians in the Sierra Leone music industry namely MORIS, CRACK TWIST & SAMZA. The second episode (episode 2nd) is due on Monday 7th December 2020, these three mentioned celebrities will be up in their full gear as SLRSA Corps and will conduct a massive sensitization campaign programs in two major government schools in the Eastern part of Freetown namely Anni Walsh Memorial Secondary School and Richard Allen Secondary School.

The second episode (episode 2nd) is due on Monday 7th December 2020, these three mentioned celebrities will be up in their full gear as SLRSA Corps and will conduct a massive sensitization campaign programs in two major government schools in the Eastern part of Freetown namely Anni Walsh Memorial Secondary School and Richard Allen Secondary School. The school campaign will be followed by road traffic sensitization through various media platforms that will ensure quick transmission of their message to the general public within the shortest possible time. The objective is to give massive support and boost to the road traffic sector in their fight to reduce road accident crash in the country. History has shown that festive seasons are periods known to record the highest number of road accidents crash and being that we have already entered the festive period of this year 2020, makes the project timely and laudable.


Celebrities are people that are followed all across the globe and they usually have a wide range of followers and supporters who emulate their life style and will always follow their instructions and advise because of the special love they hold for them and that makes the essence of using celebrities in this fight.
This project will be exclusively implemented by the SLRSA in partnership with Diamond Line Entertainment SL Ltd.

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